Mr Jeter Tops 2024 ASHA Yearling Sale with an Impressive $90,000 Bid

Mr Jeter emerged as the star of the 2024 Alberta Standardbred Horse Association (ASHA) Yearling Sale, held on Sunday, Sept. 29, at Century Mile Racetrack and Casino.

Listed as Hip 22 from Surdale Farms' consignment, Mr Jeter fetched the highest bid of the day at $90,000. Kelly Hoerdt of Alberta made the winning bid for the Custard The Dragon-N Y Yankees colt, a full sibling to B.C. Breeders Stakes champions Joe Dimagio ($218,480 - 1:52.2f) and Mickie Mantle ($254,291 - 1:51.2f).

Among the top sellers, Dayo Dayo (Hip 66) sold for $78,000 to D & F Gilbert – Lancaster, who is based in Manitoba and Alberta. Consigned by Jordan Cook, this Captain Deo gelding, out of 2013 Northlands Filly Pace champion Contesta Hanover, is a half-sibling to Alberta stakes contenders Over The Horizon ($190,790 - 1:52.1f) and Custards Crown ($93,132 - 1:54.2e).

Rounding out the top three highest-priced yearlings was Custard Again (Hip 77), with Alberta’s Brandon Campbell placing the winning bid of $68,000. Also consigned by Surdale Farms, this Custard The Dragon-Encore Deo colt is a half-brother to Greg The Leg ($430,996 - 1:51.4h), Docdor Mickey ($110,498 - 1:53.1f), and Euro Step ($57,300 - 1:55h).

ASHA reported a total of 61 yearlings sold for $1,387,700 (excluding buybacks), marking a 15.5% increase in gross sales compared to last year’s auction, which featured 50 yearlings. This set a new record for ASHA and Western Canadian yearling sales, though the average price per yearling dipped 5.3% to $22,749.